What is the strategy first approach to sales and marketing ?
How do you convert every touch into a voracious advocate of your brand ?
What is the role of predictive AI & data analytics in upselling and cross-selling ?

Andrew Deutsch answers the above questions in an interesting and often funny conversation. Andrew Deutsch is a CEO of Fangled Technology. He is a Global Marketing & Sales Executive, passionate about converting every touch into an advocate for your brand.

Please connect with him on Linkedin https://www.linkedin.com/in/andrew-deutsch-2445936/

Andrew is also a host of The FangledCast Podcast. Please visit his Podcast page- https://fangledtech.com/podcasts/

Jagged with Jasravee is facilitated by Jasravee Kaur Chandra, Director- Brand Building, Research & Innovation at Master Sun, Consulting Brand of Adiva L Pvt. Ltd. Jasravee has over 20 years experience as a Strategic Brand Builder,Communications Leader and Entrepreneur.

Please connect with Jasravee on Linkedin at https://www.linkedin.com/in/jasravee/

00:00 Introduction to Andrew Deutsch
00:55 Strategy First or Customer First Approach to S & M
06:56 Converting Every Touch Into an Advocate for Your Brand
09:43 Need for Due Diligence in International Marketing
12:45 Predictive AI & Data Analytics in Sales & Marketing
17:45 Rapid Fire - Personally Speaking With Andrew

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Jagged with Jasravee, is an initiative of Master Sun, the Consulting Brand of Adiva Lifestyle Pvt Ltd. Please visit our blog at http://www.mastersun.in/

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